iFood Carreiras: tecnologia para fortalecer Employer Branding e atrair talentos em escala
Como a TRINCA transformou a experiência digital de recrutamento do iFood.
O iFood precisava que sua estratégia de atração de talentos refletisse a mesma qualidade da experiência oferecida em seus produtos digitais. Para isso, a companhia contou com a TRINCA para desenvolver um novo Portal de Carreiras capaz de integrar tecnologia, cultura e experiência de marca em uma única plataforma.
O desafio de transformar recrutamento em experiência de marca
O desafio ia além da publicação de vagas, era necessário criar uma experiência capaz de comunicar a cultura do iFood, fortalecer o sentimento de pertencimento e tornar a jornada de candidatura mais simples e integrada aos processos internos de recrutamento.
Ao mesmo tempo, a plataforma precisava suportar centenas de oportunidades abertas simultaneamente e integrar-se ao principal sistema de recrutamento utilizado pela companhia.
Uma plataforma integrada para atração de talentos
A TRINCA desenvolveu um novo Portal de Carreiras totalmente integrado à Greenhouse, uma das principais plataformas globais de recrutamento e seleção.
A solução permitiu estender a experiência da marca para a área de Pessoas, centralizando a divulgação das oportunidades e oferecendo uma jornada de candidatura mais fluida para os candidatos.
A integração também estruturou uma base de dados robusta, capaz de operar mais de 400 vagas ativas simultaneamente, além de simplificar os processos internos de recrutamento.
Tecnologia como extensão da cultura
Mais do que criar um portal de vagas, a TRINCA ajudou o iFood a transformar o recrutamento em uma extensão da experiência da marca. A plataforma conecta tecnologia, cultura e processos, permitindo que a companhia continue atraindo talentos na mesma velocidade em que expande seus negócios.
A consolidação do iFood Carreiras impulsionou o aumento no número de candidaturas, enquanto a otimização das etapas de recrutamento contribuiu para a redução do tempo nos processos seletivos.
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Vamos construir a solução ideal para o seu negócio.